For fans from South Africa and around the world, Cricket South Africa (CSA) has unveiled an exciting new digital community application to boost its digital cricket footprint and provide the ultimate fan experience. The new and revolutionary mobile app is a step in the overall growth strategy of CSA by increasing the accessibility of established fans and newcomers to the sport to come together, particularly during the Covid-19 pandemic, where fans want to get closer to their favorite teams. The app will feature exclusive content, from Proteas and Momentum Proteas to Fra, across all game elements in South Africa.
This groundbreaking move is the result of a strategic alliance between CSA and Engaging Technology Sport Ltd, a leading sports group network provider with digital fan experience expertise based in Israel. Pholetsi Moseki, CSA Acting Chief Executive Officer, said: “Cricket South Africa is excited about the prospects for fans of the community app.” We hope to encourage the next generation of cricket fans to pursue and support the game of cricket in South Africa by providing a cutting-edge app with a host of features.
Liav Eliash, CEO, said, speaking on behalf of Interacting Technology Sport, “We are very proud of this partnership with Cricket South Africa.” Together, we are dedicated to creating an entertaining forum for fans that allows them to interact remotely to all areas of the game. The app can be downloaded via the App Store and Google Play on IOS and Android devices